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How to Write Copy That Doesn’t Sound Like... Copy | Tips from a Freelance Copywriter in Singapore
Photo credit: Daniel Reche We’ve all come across it. That stiff, soulless, overly polished brand copy that reads like it was written by a...
Kevin Lim
May 154 min read
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Incorporating E-E-A-T into Your Content Strategy: A Guide for Singapore Businesses (from a Freelance Copywriter)
Photo credit: Shohei Ohara "E-E-A-T" might sound like a command you'd give to a reluctant toddler, but in the world of content strategy,...
Guest
Mar 54 min read
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How to Drive Better Marketing Results with AI: Thoughts from a Singapore Freelance Copywriter
Photo credit: Kindel Media (Pexels) Artificial Intelligence (AI) is fundamentally changing the marketing landscape, offering...
Kevin Lim
Feb 174 min read
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Singlish in Marketing: A Unique Singaporean Flavour | A Freelance Copywriter's perspective
Photo credit: Elina Sazonova (Pexels) Singapore. A melting pot of cultures, a vibrant hub of activity, and a linguistic landscape unlike...
Guest
Jan 314 min read
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